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Streaming & OTT

Streaming Platform Development in Sweden - OTT Solutions by Shapp

We build scalable streaming platforms with live, VOD and hybrid distribution. HLS, DASH, DRM and multi-CDN - all from one partner.

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Streaming platform with live broadcast and video distribution

Live, VOD and Hybrid

Shapp builds streaming platforms that cover the full spectrum - from live broadcasting and video on demand to hybrid models where live content is converted to archive material immediately after broadcast. We design architectures with HLS and DASH for adaptive bitrate, DRM protection via Widevine, FairPlay and PlayReady, and multi-CDN strategies that ensure global reach and redundancy.

Whether you run a sports service with thousands of concurrent viewers or a niche education platform with a VOD library, we tailor the infrastructure to your traffic, budget and quality requirements. All solutions are delivered with dashboards for real-time monitoring of the viewer experience.

Want to discuss your streaming strategy? Contact us and we will get back to you within 24 hours.

Technical Foundation

A stable streaming platform requires more than a video player. Shapp delivers the complete technical foundation:

  • Transcoding and packaging - we set up automated pipelines that convert source material into optimised formats for all devices and bandwidths.
  • DRM and rights protection - multi-DRM solutions that protect your content without degrading the viewer experience. Support for geo-blocking and licence time management.
  • CDN strategy - multi-CDN with automatic failover and performance-based routing. We work with Cloudflare, Akamai, Fastly and AWS CloudFront.
  • Video player - custom players with support for subtitles, multi-language audio, chapter markers and accessibility (WCAG).

The technical foundation integrates with your existing systems via API integrations for payments, CRM and content management.

Our Process

We have delivered streaming projects for over ten years and have refined a process that minimises risk and maximises quality:

  1. Discovery and requirements analysis - we map your business objectives, target audience, content rights and technical requirements.
  2. Architecture and design - we select the tech stack, CDN strategy and DRM model based on your specific needs.
  3. Proof of concept - we validate critical parts of the solution before full-scale implementation.
  4. Implementation - agile development with continuous deliverables and transparency in every sprint.
  5. Launch and optimisation - we support the launch and optimise performance based on real viewer data.
  6. Ongoing operations - we offer retainer agreements for monitoring, updates and further development. See our pricing page for details.

Integrations

A streaming platform does not exist in isolation. Shapp connects streaming with the rest of your digital infrastructure:

  • Payments - Stripe, Klarna and Adyen for subscriptions, PPV and hybrid models with tokenised access control.
  • CMS and metadata - integration with WordPress, Contentful or your own CMS for efficient content management and publishing.
  • Analytics - dashboards with viewer data, buffering statistics, churn analysis and conversion data connected to your BI tools.
  • AI features - automatic metadata enrichment, recommendation engines and AI-driven content curation. Learn more about AI development.

Why Shapp

Shapp has been building streaming platforms for media companies, sports federations and educational organisations since 2013. We are 40 specialists with hubs in Stockholm, Manila, Mumbai and New York - a team that covers everything from architecture and backend to UX and ongoing operations.

We are not tied to a single technology vendor. We choose the best solution for your situation, whether that means AWS, Google Cloud, dedicated servers or a combination. That gives you a platform built to grow with you, not one that locks you into a vendor's roadmap.

Ready to discuss your streaming platform? Get in touch and let's take the next step together.

Frequently asked questions about streaming

Which streaming formats do you support?

We work with HLS and DASH as primary delivery formats, with support for adaptive bitrate and multi-codec (H.264, H.265, AV1). Format selection is based on your device requirements and bandwidth targets.

Can you handle live broadcasts with many concurrent viewers?

Yes, we design architectures with multi-CDN and auto-scaling that handle from hundreds to hundreds of thousands of concurrent viewers. We have experience with major sports events and live news.

How long does it take to build a streaming platform?

An MVP with basic VOD and payment can be delivered in 8-12 weeks. A full-scale platform with live, DRM and advanced analytics typically takes 4-8 months depending on complexity.

Do you offer white-label solutions?

Yes, we build white-label platforms that you can fully brand. Alternatively, we integrate streaming functionality into your existing digital product.

How do you handle DRM and content protection?

We implement multi-DRM with Widevine, FairPlay and PlayReady to cover all devices. We also set up geo-blocking, licence time management and forensic watermarking when needed.